15 / 159
Annual Report 2016
二零一六年年報
13
Management Discussion & Analysis
管理層討論及分析
業務回顧（續）
電子商貿－商業服務回顧
二零一六年我們之商業服務（前稱
DTTN
服務）收益較二零
一五年港幣
9,700,000
元大幅增長約
59.8%
至二零一六年港
幣
15,500,000
元。分部溢利亦顯著上升至港幣
6,900,000
元，較二零一五年溢利高出
60.5%
或港幣
2,600,000
元。全
年業績表現令人鼓舞，原因為二零一六年下半年多個主要項
目順利完成；有些原訂上半年交付，有些則為下半年新簽訂
的項目。
我們欣然展示二零一五年年報所載專注推銷倉庫管理系統
（「倉庫管理系統」）及貨單管理系統（「貨單管理系統」）等成熟
產品的策略獲得成功，我們為此感到十分高興。藉著利用我
們的核心解決方案作為模組，為有類似需要之新客戶複製╱
量身訂做相關方案，我們將可大幅縮短完成項目的時間，以
及減低風險和提高利潤率。我們現可於兩三個月內交付大型
倉庫管理系統╱貨單管理系統項目，過往則至少需時八至九
個月方可完成。因有更趨成熟之解決方案，我們更容易地向
新客戶銷售及交付相關方案，這是我們正在構建的一個良性
循環。知名物流及零售業客戶採納我們之倉庫管理系統及╱
或貨單管理系統，為我們的成功案例錦上添花，帶來優質銷
售機會及縮短銷售周期，事實上已肯定對我們有極大幫助。
於報告期內，我們之客戶參考名單新增不少卓越品牌，當中
包括一間服務航空、醫療及教育界之主要領先商業洗衣公
司、經營多個不同品牌並為歐亞地區最大的國際保健及美容
產品零售商（擁有超過
13,000
間店舖，連同香港遍佈
25
個市
場）、以及兩間主要物流服務營運商，其中一間專為其客戶
提供度身訂做及橫跨多種運輸模式的供應鏈解決方案，其服
務遍布全球；另一間則提供倉庫管理服務及中港兩地跨境
貨車運輸服務。令人欣喜的是，憑藉這些強勁的案例，我們
不但自原有的目標客戶取得堅實而優質之銷售機會，而且透
過現有客戶轉介及╱或因應他們本身更多的需求，延伸及拓
展解決方案至其他地區或至其集團旗下的其他業務。該等機
會令人振奮，我們將於二零一七年繼續積極工作加速增長業
務。
Business Review (continued)
E-Commerce – Commercial Services Review
Revenue of our Commercial Services (formally called DTTN services) in 2016
recorded a significant growth from HK$9.7 million in 2015 to HK$15.5 million
in 2016, an increase of almost 59.8%. The segment profit also rose remarkably
to HK$6.9 million, 60.5% or HK$2.6 million higher than the profit in 2015.
The impressive full year result was a result of the successful completion of
several major projects in the second half of 2016; some originally scheduled
for delivery in the first half; and some newly signed in the second half of the
year.
We are pleased to demonstrate that the focus approach to market our mature
products such as Warehouse Management System (“WMS”) and Delivery
Order Management System (“DOMS”) as set out in our 2015 Annual Report
was a success. Using our core solutions as the building block to replicate/
customize for new customers of similar needs, our projects could be
completed within a substantially shortened timeframe with reduced risks and
higher margin. We now could have a sizeable WMS/DOMS project delivered
within a couple of months but would have otherwise required at least 8 to 9
months to complete in the past. All we are doing is to create a virtuous cycle of
our progressively mature solutions with increasing ease of selling and delivery
to new customers. Added to this is the success stories from our renowned
customers in the logistics and retails industry to whom we have deployed our
WMS and/or DOMS. They have proved to be extremely useful in helping us
generating quality sales leads and shortening the selling cycle. During the
reporting period, indeed we have more prominent brand names added to our
customer reference list. Amongst others, we have a major leading commercial
laundry company serving aviation, hospitality and education sectors, the
largest international health and beauty retailer in Asia and Europe with over
thirteen thousands stores in 25 markets including Hong Kong where they
operate under several different brand names; and two major logistics service
providers, one with international presences providing customized supply-chain
solutions to customers across multi-modal transport modes; and the other
providing warehouse management service and cross border trucking services
between Hong Kong and China. With further strengthened references, we are
delighted that we are not only getting solid and quality sales leads from our
own target lists but also referrals from existing customers and/or requests from
these customers for extension of our solutions deployment to other geographic
locations or for their groups’ other businesses. We are excited with these
opportunities and would vigorously work on them for further growing of the
business in 2017.